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Search Engine Marketing
ClearGauge’s search capabilities can help you drive qualified lead volume through paid and organic search programs.
Search Engine Optimization
ClearGauge understands how to optimize your web site to drive more qualified leads and gain greater visibility in organic search rankings.
Analysis
Comprehensive analysis to determine the barriers affecting your web site’s organic rankings.
Competitive Comparison
In-depth comparison of how you rank against your top competitors in organic search rankings.
Organic Keyword Research and List Development
Research, refinement, and development of a core list of keywords related to all points of your buy cycle.
SEO Keyword Implementation
Placement of keywords in the appropriate page locations and density, tag creation, and link referrals.
Link Referrals
Research and development of a list of incoming referring links to your web site that most positively influence your organic search rankings.
Program Optimization
Comprehensive analysis and detailed reporting to continuously optimize, drive more qualified leads, and improve your organic search rankings.
Paid Search
ClearGauge understands the nuances of Paid Search programs, and we have adapted our approach to help you gain the greatest results.
Audit
Comprehensive assessment of your existing paid search marketing program to determine the overall effectiveness of your program’s keywords, search engine placement, bids, messaging, and landing page relevance.
Keyword Research and List Development
Discovery process to uncover keyword terms that have a high propensity of being utilized when prospects search for your products or services and development of a list of keyword terms based on the research findings.
Message Development and Version Testing
Development of relevant, value-driven offer messages and a testing plan to determine your best performing messages.
Program Implementation
Complete implementation and execution of your paid search program.
Program Measurement
Implementation of a measurement plan to continually evaluate the performance of your paid search program.
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